Pricing and options

Google Ads, Meta Ads and Growth pricing

I primarily work as a Google Ads consultant and also help businesses with Meta Ads, audits and Growth. Here you can see starting fees, what may be included and why two quotes can differ.

All prices exclude VAT.

Experience includes:

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Starting prices

The prices below show roughly where my engagements start. The exact fee depends on scope, the number of accounts and markets, and the responsibility I take on. Ad spend paid to Google, Meta or other platforms is additional.

What may be included?

The content is tailored to the engagement. The quote always states what I am responsible for and what falls outside the scope.

Meta Ads

For businesses that want to build, improve or scale advertising on Facebook and Instagram.

From SEK 10,000/month
  • Strategy, campaign structure and audiences
  • Ongoing optimisation, analysis and testing
  • Messaging, hooks and creative angles
  • Static ad creative and variations of existing material within the agreed scope
  • Creative analysis and direction for new tests
  • Reporting and clear priorities

New photography, UGC, advanced video production and larger external production projects are not automatically included and are agreed separately.

Discuss Meta Ads

Growth

For businesses that need a broader performance marketing engagement than ongoing management of a single ad account.

From SEK 30,000/month
  • Greater responsibility for an important growth channel
  • Prioritisation across Google Ads, Meta and other relevant activity
  • Landing pages, creative and CRO experiments within the agreed scope
  • Work across several markets, accounts or business areas
  • Coordination with development, SEO, UX or tracking specialists where needed
  • Analysis and decision support with the team

Growth does not automatically include a complete Head of Marketing role. We agree what I am responsible for and what the team drives before work begins.

Discuss Growth

Google Ads Audit

For businesses already advertising that want an experienced, independent perspective before their next decision.

From SEK 10,000
  • Review of the account, structure and goals
  • Assessment of conversion goals, signals and how Google Ads uses them
  • Analysis of campaigns, bidding, search terms and ads
  • Review of Shopping, Performance Max and product feeds where relevant
  • Prioritised recommendations based on what matters most
  • The exact scope and deliverables are agreed in the quote
Discuss a Google Ads Audit

Why can two engagements cost different amounts?

One account in one market needs something different from several accounts, many markets and work beyond the click.

Scope and responsibility

A focused channel engagement requires less than work coordinating several channels, teams and growth questions.

Accounts and markets

More accounts, markets, product areas and campaign types increase analysis, coordination and ongoing work.

Measurement, landing pages and creative

Work around the advertising, such as conversion measurement, landing pages or new creative, affects both the approach and scope.

Pace and collaboration

More frequent optimisation, meetings, reporting or close work with several team members takes more time and therefore affects the fee.

Google review 5 out of 5
“Armin helped me set up Google Ads from scratch. The account is so well organised that it felt familiar straight away. Fantastic drive and a willingness to teach. I can absolutely recommend him!”
Joel GullanderGoogle review

How to get a quote

You do not need to know exactly which approach is right before getting in touch.

  1. Describe the starting pointTell me briefly about the business, your current advertising and what you need help with.
  2. I get back to youI review the enquiry and respond. If anything needs clarifying, I ask, and we can arrange a short initial call where needed.
  3. You receive a concrete proposalOnce we know what is needed, you receive a proposal covering scope, fee, responsibilities and what falls outside the engagement.

Frequently asked questions about pricing

Short answers about fees, ad budgets and how different arrangements work.

Is ad spend included in the price?

No. The prices on this page cover my work. Ad spend is paid separately, directly to Google, Meta or the platform running the advertising.

Why do you show starting prices?

Two ad accounts can require very different amounts of work. The starting price shows roughly where an engagement begins, while the final quote reflects goals, scope and responsibility.

What affects the final quote?

Primarily the number of accounts and markets, campaign complexity, creative and landing page needs, measurement, pace, reporting and the responsibility I take on.

Is there a minimum ad budget?

For ongoing Google Ads management, I usually recommend an ad budget of at least SEK 30,000 per month, or clear potential to scale to that level. With smaller budgets, an audit or a more focused project may be a better first step.

Is there a minimum contract term?

No. AM Digital has no minimum contract term. Ongoing engagements normally have a notice period of one calendar month. The exact terms for starting, notice and scope are always stated in the quote and agreement.

Can we start with a Google Ads Audit?

Yes. A Google Ads Audit or second opinion starts at SEK 10,000, excluding VAT. It is a focused way to gain an experienced perspective on the account and a prioritised view of what I would do first.

Is Growth the same as Head of Marketing?

No. Growth involves broader responsibility for growth and performance marketing, but does not automatically include a full Head of Marketing role. We agree which areas I drive and what the team owns before work begins.

How do we get an exact price?

Describe the business, starting point and what you need help with. I review the enquiry and follow up with any questions. Where needed, we have a short call to define the scope before you receive a quote.

Next step

Describe what you need

Tell me briefly where you are now and what you need help with. I will review the enquiry and get back to you.

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